Have you been considering the thought of using Isagenix as your business opportunity? It has definitely been increasing in popularity so it’s only fair we take a look at the pros and cons of this opportunity. So without further ado let’s get into my analysis.
Now I want to say right now I have no experience using the products themselves. I have seen both negative and positive reviews on the products but that is not my concern. What I do know is business and this is what I will be looking at.
There has been a massive push in New Zealand. Being from the health industry myself a lot of my personal training buddies have taken a shine to the system. This is largely the reason why I wanted to do this post.
What is it all about?
Founded in 2002 by John Anderson and Jim & Kathy Coover. The company provides quality health products.
It has stood the test of time. 12 years on and it is still going strong. Having a company that has been around 10+ years should give you some assurance that they are here for the long haul.
The product line looks good and the packaging and marketing looks sharp. There seems to be a good Facebook community available for support.
There are lots of products on offer. Covering major areas like weight loss, energy and performance, Healthy Aging and certain packages geared around Wealth Creation.
I won’t be reviewing any of the actual products because I haven’t used any of them. There are some great reviews out there that focus on the actual products. As with anything there are the good and the bad reviews.
The Compensation Plan
The compensation plan is the one thing that doesn’t sit right with me. It is my opinion that there are much better ways to make money. Let’s take a closer look at the meat and vege of this business.
It works on a Binary system. This kind of system is similar to another called the “Australian System”. They are both quite complex and far from efficient. I will do my best to put it into basics.
If you look at yourself as a “business center”. Each business center needs two legs and they need to produce. Now you are paid commission based on the weaker of the two down-line legs [WARNING]
This bothers me quite a bit and it should bother you.
Another issue is that if one of your legs collapses or becomes inactive then you will earn nothing. This rings alarm bells for me and is another reason why I decide to choose something different.
The Marketing Approach
The marketing approach is the same as most “traditional” networking companies take. Make a list of people you know. Share your visions with.
This approach is the same for most companies out there.
Now if you have been following me then you will know I am into my internet marketing. I feel that it drops the ball here and it seems that they don’t want you to market online.
I agree that when starting out in any network marketing business it is best to start with a list of people you know. This is a warm market of people that will actually hear you out.
But once that list dries up and it’s not a matter of if but more a matter of when.
Then you will face the same pain that all network marketers face. Lack of leads. If you don’t have any knowledge on how to use the internet then you are leaving a lot of money on the table.
I am sure there are plenty of people within Isagenix that would love to utilize the internet to make sales while they sleep but the shear lack of training and guidance is quickly putting an end to that.
Hopefully in the future they may adopt more modern marketing techniques but only time will tell.
So what happens when you face the inevitable? (Lack of Leads). You have burnt your list, warm market is toast. What do you do now? You need to invest in yourself and seek the training elsewhere.
Can You Make Money?
The company has stood the test of time and is obviously here to stay. There is no doubt that you can make money in this business but that is the same for any legitimate business.
The binary system is a huge turn off for me for the reasons mentioned above.
If you love the products, believe in the system then I invite you to take a look at my marketing strategies. These will help you avoid the number one killer of MLM business owners..
I don’t like having my income reliant on the actions of my team. I want to get paid for the efforts I put in. This is why I choose to do affiliate marketing and creating my own online authority. I have learnt how to build a simple website, monetize it and then outsource the maintenance.
Personally I feel this is a much better approach to making money online that is truly residual without all the work of keeping people motivated.
PS If you have any questions then please by all means leave a comment below. Send me an email or connect with me through social media.